Werder Bremen have been nominated for the German Prize for Online Communication in two categories - Social Media Team of...
Werder Bremen have been nominated for the German Prize for Online Communication in two categories - Social Media Team of...
Werder Bremen have been nominated for the German Prize for Online Communication in two categories - Social Media Team of the Year and Twitter Feed of the Year. The winners of the awards will be announced on Wednesday 15 May 2013 at a gala dinner at the Kino International movie theatre in Berlin.
"Just the nomination itself is already great recognition of our work. This difficult season has showed how important it is for good handling of social media and the interaction with our fans. The guys in the department would deserve the prize," said media director Tino Polster, whose responsibilities include the CLUB MEDIA department, which is headed by Michael Rudolph. "One reason for the nomination is the consistent strategic decision to bring together specialists from the fields of moving pictures, news and Social Media and customise all the digital channels individually," said Rudolph. In the summer of 2012, SV Werder combined the teams from WERDER.TV, WERDER.DE and Social Media into the new CLUB MEDIA department.
