WIESENHOF will continue their successful partnership with SVW for another year and stay on as the main sponsor and kit sponsor until 2017. Chairman of WIESENHOF, Peter...
WIESENHOF will continue their successful partnership with SVW for another year and stay on as the main sponsor and kit sponsor until 2017. Chairman of WIESENHOF, Peter...
WIESENHOF will continue their successful partnership with SVW for another year and stay on as the main sponsor and kit sponsor until 2017. Chairman of WIESENHOF, Peter Wesjohann and the chairman of the board, Klaus Filbry announced the news on Thursday morning. The contract extension was negotiated by another partner of Werder's Infront Sports and Media.
"Since our partnership began in 2012, it has been a successful one. We will use our work with Werder to try and achieve more sustainable poultry meat and other food manufacture, which is certified by the German Animal Welfare Association. We also want to make the company more popular and bring attention to our new vegan and vegetarian range, the standard of which we are improving," said Peter Wesjohann.
As well as the decade-long exchanges with consumer rights groups, animal rights groups, contracted farmers and political groups, the company will communicate more with fan groups in the region. "We have established that the fans have a lot of interest in our company and the foodstuffs we produce."
Klaus Filbry welcomed the continuation to the partnership. "WIESENHOF have been very much involved with the club in the last few years. They have increasingly become a bigger behind-the-scenes player for us in difficult sporting times, and have got right behind the way we operate. They are interested in the future of the team and club," he said of the family company.
WIESENHOF provided the financial support necessary for the signing of Claudio Pizarro, and have helped financially in many other areas. They also became the main sponsor and kit sponsor for the Werder women's team.
Reinhardt Weinberger, the manager of Infront Germany, also had good things to say on the matter. "The success of the partnership between SVW and WIESENHOF is the result of a close and trusted relationship. The club is benefiting from having such a prominent sponsor who share our goals and aims. WIESENHOF itself can use its platform to manoeuvre themselves into a better position, update its advertising campaign and better the relationship with their target groups.
About WIESENHOF:
WIESENHOF, members of the PHW group, are a family company from Visbek. Every third chicken farmed in Germany comes from WIESENHOF. The company offers quality poultry meat, which meets the requirements of the German Animal Welfare Association. WIESENHOF also offer a comprehensive range of turkey and duck fresh and frozen. From September 2015, they have also offered a range of vegetarian products which are also suitable for vegans.
